Matte Eyeshadows - A Makeup Essential!

Why Matte Eyeshadows Are A Makeup Essential

They’re versatile, flattering, and ideal for creating both natural and bold looks.

1. Perfect for Every Occasion

Unlike shimmery or glittery formulas, matte shadows offer a subtle and polished finish that works for any event or occasion. They’re perfect for those who want to enhance their features without drawing too much attention to the makeup itself.

2. Blend Like a Dream

Matte shadows are known for their smooth texture, making them easy to blend. Whether you’re going for a soft, natural look or a defined smokey eye, mattes allow for seamless transitions between shades.

3. Great for Defining the Eyes

Matte shades are unbeatable for adding depth and dimension to your eyes. Use deeper tones in your crease or outer corners for a sculpted, lifted look to accentuate your natural eye shape.

4. Work Wonders for Mature Skin

For those with mature skin, matte eyeshadows are a go-to choice. Unlike shimmers, which can emphasise and sink into fine lines, matte shades provide a smooth and flattering finish.

Who Are Matte Eyeshadows Good For?

Matte eyeshadows are suitable for everyone, regardless of age, skin type, or makeup skill level. Here’s why:

Makeup Beginners: Matte shadows are forgiving and easy to work with, making them ideal for those just starting out.

Mature Skin: Mattes don’t highlight texture or wrinkles, making them a great option for aging skin.

Everyday Makeup Lovers: If you’re someone who loves subtle, “no-makeup makeup” looks, matte shades provide a natural, flawless finish.

Makeup Gurus: On the flip side, if you enjoy playing with bold, graphic eye looks, matte shadows are perfect for creating clean lines with intense colour payoff.

The W7 Just Mattes Eyeshadow Palette: A Game-Changer

If you’re ready to dive into the world of mattes, the W7 Just Mattes Eyeshadow Palette is your ultimate companion.

A Versatile Range of Shades

With 30 matte shades that include both cool and warm tones, this palette caters to every skin tone and eye colour. From soft taupes and peaches to rich browns and blacks, there’s a shade for every mood and occasion.

Endless Possibilities

Whether you want to create a neutral daytime look or a sultry smoky eye, this palette has you covered. The mix of cool and warm tones ensures you can play with countless combinations.

High Pigment and Blendability

The shadows in the Just Mattes palette are highly pigmented, allowing for vivid colour that lasts all day. They blend effortlessly, so even beginners can achieve professional-looking results.

Affordable Luxury

W7 is known for delivering quality products at an affordable price, and this palette is no exception. It’s a budget-friendly option for those looking to build or expand their makeup collection.

How to Use Matte Eyeshadows for a Flawless Look

Start with a Base

Apply an eyeshadow primer to ensure your matte shades stay vibrant and crease-free throughout the day.

Build Gradually

Start with a light, neutral shade such as “Basic” or “Everyday” all over your lid. Gradually add darker shades to your crease or outer corners for depth.

Blend, Blend, Blend

Use a fluffy brush to blend your shadows seamlessly, creating soft transitions between colours. Shades such as “Youth” or “Gentle” are great transition shades!

Finish with Definition

Use the darkest shades in the palette such as “Comfort” or “Brisk” as a liner to define your lash line.